Ask The Expert - The Components of Brand Storytelling

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Topic: The Components of Brand Storytelling
Presenter: Dave Neelsen and Michael Neelsen - StoryFirst Media

"Brand Story" has become a buzzword. Though what does everyone mean when they say they "tell a story"? In this session, attendees will learn the contemporary definition of storytelling, actionable guidance to shaping your own branding into story form, and context for why that's important for success in telling your story.

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